Hacking Blockbuster

Blockbuster Blog Takes Swipe at Netflix for Blu-ray Price Increase

Update: It seems some of the Blockbuster franchises are charging extra for Blu-ray.

Could there be an online war brewing between Netflix & Blockbuster? Blockbuster took a swipe at Netflix's price increase with the second post on the official Blockbuster blog, Blockbuster Doesn't Charge Extra for Blu-ray rentals.

 We love Blu-ray movies. With sweet high-def graphics and awesome sound, it’s like treating your eyes and ears to a delicious six-course meal, followed by a massage, followed by a night out at the finest discotheque in town. That’s why we don’t charge more for online Blu-ray rentals.
You can put as many Blu-ray movies in your Queue as you want with no extra fee. And BLOCKBUSTER Total Access customers get to exchange online rentals for in-store Blu-ray rentals at no additional charge!

Even the Blockbuster Twitter account got in on the action with the following tweet:

Blockbuster was careful not to mention Netflix, but the post and tweet are an obvious jab at Netflix's price increase for Blu-ray customers.

Blockbuster is Twittering and Blogging

Blockbuster is making a serious push into social media, and has an active Twitter account and has just launched a new blog. 

We created this blog to keep you informed about new happenings with BLOCKBUSTER Online and the company as a whole, as well as to share musings and news about movies and television shows.

We’ll also feature regular posts from Bob Barr, General Manager of BLOCKBUSTER Online, that will discuss developments in the company, provide behind-the-scenes looks at our business, and introduce you to some of the great people that make BLOCKBUSTER Online tick.

Update: Blockbuster.com Website Back Online

Update: The Blockbuster website is back online now.

Kyle reports that the Blockbuster website has been down for more than 8 hours: